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+WEBVTT
+
+00:00:00.000 --> 00:00:14.080
+Introduction
+
+00:00:14.080 --> 00:01:13.880
+Maintaining a personal website using Org mode
+
+00:01:13.880 --> 00:02:32.040
+Problems with comments and isolation
+
+00:02:32.040 --> 00:03:17.800
+The Indieweb
+
+00:03:17.800 --> 00:05:00.600
+Webmentions
+
+00:05:00.600 --> 00:07:04.160
+Decentralized commenting
+
+00:07:04.160 --> 00:08:48.080
+The publication framework
+
+00:08:48.080 --> 00:09:54.000
+Sending Webmentions
+
+00:09:54.000 --> 00:11:36.840
+The process of publication
+
+00:11:36.840 --> 00:12:31.920
+Defining new link types
+
+00:12:31.920 --> 00:14:07.349
+org-publish-to
+
+00:14:07.349 --> 00:14:46.520
+Sending Webmentions with request.el
+
+00:14:46.520 --> 00:15:51.400
+Summary
+
+00:15:51.400 --> 00:16:34.920
+The future
diff --git a/2022/captions/emacsconf-2022-indieweb--putting-org-mode-on-the-indieweb--michael-herstine--main.vtt b/2022/captions/emacsconf-2022-indieweb--putting-org-mode-on-the-indieweb--michael-herstine--main.vtt
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+WEBVTT captioned by bhavin192
+
+00:00:00.000 --> 00:00:02.280
+Hey everyone, I'm Michael,
+
+00:00:02.280 --> 00:00:03.640
+and I'm going to be talking about
+
+00:00:03.640 --> 00:00:06.000
+Org mode and the IndieWeb.
+
+00:00:06.000 --> 00:00:08.840
+I am located in the San Francisco Bay Area,
+
+00:00:08.840 --> 00:00:10.321
+where I'm a developer as well as
+
+00:00:10.321 --> 00:00:14.080
+a longtime Emacs user.
+
+00:00:14.080 --> 00:00:17.560
+So, I maintain a personal website using Org mode.
+
+00:00:17.560 --> 00:00:19.080
+If you're watching this talk,
+
+00:00:19.080 --> 00:00:21.560
+I'm going to guess that you probably are too.
+
+00:00:21.560 --> 00:00:24.880
+For anybody who isn't,
+
+00:00:24.880 --> 00:00:28.680
+let me explain exactly what I mean by that.
+
+00:00:28.680 --> 00:00:32.280
+I have a static website. I author the pages
+
+00:00:32.280 --> 00:00:34.000
+in Org mode's markup language,
+
+00:00:34.000 --> 00:00:36.280
+otherwise known as Orgdown.
+
+00:00:36.280 --> 00:00:38.440
+I use the Org export facility
+
+00:00:38.440 --> 00:00:43.760
+to transcode that markup to HTML.
+
+00:00:43.760 --> 00:00:47.000
+And then I just use rsync to push
+
+00:00:47.000 --> 00:00:51.760
+the resulting HTML pages up to a VPS.
+
+00:00:51.760 --> 00:00:52.854
+I like the workflow.
+
+00:00:52.854 --> 00:00:57.840
+It's familiar to me as a coder.
+
+00:00:57.840 --> 00:01:03.960
+I get to use familiar tools like Git and Make.
+
+00:01:03.960 --> 00:01:06.120
+Publishing and then pushing the site
+
+00:01:06.120 --> 00:01:09.800
+to a local test server is just `make`.
+
+00:01:09.800 --> 00:01:13.880
+Pushing it to the live site is just `make prod`.
+
+00:01:13.880 --> 00:01:18.680
+That said, certain problems made themselves apparent
+
+00:01:18.680 --> 00:01:22.080
+with this arrangement pretty quickly.
+
+00:01:22.080 --> 00:01:25.840
+Commenting was one. It's very difficult
+
+00:01:25.840 --> 00:01:28.200
+to support commenting on a static website.
+
+00:01:28.200 --> 00:01:29.501
+I've got no database.
+
+00:01:29.501 --> 00:01:34.120
+I have no real server, and so on.
+
+00:01:34.120 --> 00:01:35.960
+Yes, of course, there is Disqus
+
+00:01:35.960 --> 00:01:37.868
+and other third party services
+
+00:01:37.868 --> 00:01:38.800
+that will do this for you,
+
+00:01:38.800 --> 00:01:43.880
+but I was uncomfortable outsourcing that job.
+
+00:01:43.880 --> 00:01:45.320
+And it was more than just comments.
+
+00:01:45.320 --> 00:01:48.360
+There was a general sense of isolation.
+
+00:01:48.360 --> 00:01:50.680
+There's no connection to places
+
+00:01:50.680 --> 00:01:53.360
+like Reddit, or Mastodon, or Twitter,
+
+00:01:53.360 --> 00:01:56.560
+you know, where all the people are.
+
+00:01:56.560 --> 00:01:59.520
+I guess you can post, then Tweet a link to it.
+
+00:01:59.520 --> 00:02:01.960
+But suppose somebody responds to your Tweet.
+
+00:02:01.960 --> 00:02:05.520
+Now you've got a conversation going on on Twitter
+
+00:02:05.520 --> 00:02:07.640
+that you're a visitor, and
+
+00:02:07.640 --> 00:02:09.960
+that a non-Twitter-using visitor to your site
+
+00:02:09.960 --> 00:02:15.400
+would be completely disconnected from.
+
+00:02:15.400 --> 00:02:19.000
+I am seeing people using Reddit effectively
+
+00:02:19.000 --> 00:02:22.640
+as the comment section for their sites.
+
+00:02:22.640 --> 00:02:24.760
+But unless you've got an audience, you know,
+
+00:02:24.760 --> 00:02:27.720
+the size of Derek's or Amos's,
+
+00:02:27.720 --> 00:02:32.040
+I don't think that's really feasible either.
+
+00:02:32.040 --> 00:02:34.200
+Now, after casting about for some time,
+
+00:02:34.200 --> 00:02:37.680
+I stumbled upon something called the IndieWeb.
+
+00:02:37.680 --> 00:02:39.280
+In their own words, the IndieWeb is
+
+00:02:39.280 --> 00:02:41.960
+a community of independent and personal websites
+
+00:02:41.960 --> 00:02:44.401
+connected by simple standards based on
+
+00:02:44.401 --> 00:02:46.720
+the principles of owning your domain
+
+00:02:46.720 --> 00:02:48.480
+and using it as your primary identity,
+
+00:02:48.480 --> 00:02:50.360
+publishing on your own site,
+
+00:02:50.360 --> 00:02:52.418
+and optionally syndicating elsewhere,
+
+00:02:52.418 --> 00:02:54.320
+and owning your data.
+
+00:02:54.320 --> 00:02:57.680
+I would describe it as a collection of individuals
+
+00:02:57.680 --> 00:03:01.360
+who've chosen to own their own platforms,
+
+00:03:01.360 --> 00:03:05.520
+alongside a loosely specked set of standards
+
+00:03:05.520 --> 00:03:07.480
+that tie those sites together.
+
+00:03:07.480 --> 00:03:09.218
+And it's really those standards
+
+00:03:09.218 --> 00:03:10.640
+that make the IndieWeb
+
+00:03:10.640 --> 00:03:13.120
+more than just a call for everybody
+
+00:03:13.120 --> 00:03:14.735
+to go back to the arts
+
+00:03:14.735 --> 00:03:17.800
+and blog on on their own sites.
+
+00:03:17.800 --> 00:03:19.640
+Now, this presentation isn't going to
+
+00:03:19.640 --> 00:03:21.480
+focus on the IndieWeb as such.
+
+00:03:21.480 --> 00:03:23.360
+It's more about using Org mode
+
+00:03:23.360 --> 00:03:24.640
+to put your site on the IndieWeb.
+
+00:03:24.640 --> 00:03:28.040
+I'm a little limited by time here,
+
+00:03:28.040 --> 00:03:30.351
+so I'm going to focus on
+
+00:03:30.351 --> 00:03:32.080
+just one of those protocols,
+
+00:03:32.080 --> 00:03:33.400
+and that's Webmentions.
+
+00:03:33.400 --> 00:03:35.720
+So, what's a Webmention?
+
+00:03:35.720 --> 00:03:38.520
+Let's begin with the inveterate Alice,
+
+00:03:38.520 --> 00:03:39.468
+who has a website
+
+00:03:39.468 --> 00:03:42.680
+and has posted content to that site.
+
+00:03:42.680 --> 00:03:46.080
+Her old friend Bob comes along,
+
+00:03:46.080 --> 00:03:47.440
+notices that content
+
+00:03:47.440 --> 00:03:49.360
+and wishes to say something about it.
+
+00:03:49.360 --> 00:03:51.468
+He posts to his site
+
+00:03:51.468 --> 00:03:54.920
+and his publication software will,
+
+00:03:54.920 --> 00:03:57.080
+if it supports Webmentions,
+
+00:03:57.080 --> 00:04:00.160
+will notice that he's mentioned Alice's post.
+
+00:04:00.160 --> 00:04:04.320
+At that point, his publication software
+
+00:04:04.320 --> 00:04:07.240
+reaches out to Alice's site,
+
+00:04:07.240 --> 00:04:11.040
+asks for the mentioned document,
+
+00:04:11.040 --> 00:04:12.560
+and will examine it to see
+
+00:04:12.560 --> 00:04:15.600
+if Alice advertises an endpoint at her site
+
+00:04:15.600 --> 00:04:18.160
+capable of receiving Webmentions.
+
+00:04:18.160 --> 00:04:19.600
+In this case, it does.
+
+00:04:19.600 --> 00:04:23.480
+So, Bob's publishing software does it.
+
+00:04:23.480 --> 00:04:24.468
+At the end of the day,
+
+00:04:24.468 --> 00:04:26.000
+a Webmention is really just
+
+00:04:26.000 --> 00:04:30.360
+an HTTP post request with two parameters,
+
+00:04:30.360 --> 00:04:33.000
+a source and a target.
+
+00:04:33.000 --> 00:04:36.818
+On receipt, Alice's server will
+
+00:04:36.818 --> 00:04:39.400
+reach out to Bob's site,
+
+00:04:39.400 --> 00:04:43.280
+request the document that contains the mention,
+
+00:04:43.280 --> 00:04:45.920
+and validate it, decide whether or not
+
+00:04:45.920 --> 00:04:48.120
+she wants to accept the Webmention.
+
+00:04:48.120 --> 00:04:50.960
+In this case, it's legit, it's accepted,
+
+00:04:50.960 --> 00:04:54.000
+and Alice chooses to make a note,
+
+00:04:54.000 --> 00:04:56.760
+to update her content,
+
+00:04:56.760 --> 00:04:58.720
+to make a note of the fact
+
+00:04:58.720 --> 00:05:00.600
+that it was mentioned by Bob.
+
+00:05:00.600 --> 00:05:01.960
+Now a couple of things to note here.
+
+00:05:01.960 --> 00:05:03.480
+The first is that this is effectively
+
+00:05:03.480 --> 00:05:04.960
+decentralized commenting.
+
+00:05:04.960 --> 00:05:07.440
+Both parties own their content,
+
+00:05:07.440 --> 00:05:09.080
+and there's no third party involved,
+
+00:05:09.080 --> 00:05:13.640
+trusted or otherwise.
+
+00:05:13.640 --> 00:05:16.080
+Now at this point, you might object that, well,
+
+00:05:16.080 --> 00:05:18.720
+as the owner of a statically generated site,
+
+00:05:18.720 --> 00:05:21.600
+I have essentially none of the infrastructure
+
+00:05:21.600 --> 00:05:22.920
+I need to implement this.
+
+00:05:22.920 --> 00:05:27.120
+I have no server above and beyond Apache.
+
+00:05:27.120 --> 00:05:30.600
+I can't really…, I have no database.
+
+00:05:30.600 --> 00:05:33.680
+I guess you could send Webmentions with curl,
+
+00:05:33.680 --> 00:05:37.040
+but now to do Webmention endpoint discovery,
+
+00:05:37.040 --> 00:05:39.640
+you're going to be parsing arbitrary HTML.
+
+00:05:39.640 --> 00:05:41.120
+It's a lot of work.
+
+00:05:41.120 --> 00:05:45.080
+That's okay. There are sites out there
+
+00:05:45.080 --> 00:05:48.840
+that offer Webmentions as a service.
+
+00:05:48.840 --> 00:05:51.000
+So, let's take a look at how that goes.
+
+00:05:51.000 --> 00:05:54.920
+We return to our original example.
+
+00:05:54.920 --> 00:05:57.840
+Alice continues to advertise an endpoint
+
+00:05:57.840 --> 00:06:00.320
+capable of receiving Webmentions,
+
+00:06:00.320 --> 00:06:01.840
+but it's no longer on her site.
+
+00:06:01.840 --> 00:06:03.840
+It's at webmention.io.
+
+00:06:03.840 --> 00:06:08.000
+Bob is essentially in the same position,
+
+00:06:08.000 --> 00:06:09.920
+but he now has in his world
+
+00:06:09.920 --> 00:06:13.920
+a third party site called Telegraph.
+
+00:06:13.920 --> 00:06:16.040
+When Bob wants to publish,
+
+00:06:16.040 --> 00:06:19.760
+he no longer needs to go through all the work
+
+00:06:19.760 --> 00:06:21.760
+of sending Webmention,
+
+00:06:21.760 --> 00:06:25.280
+and of carrying out Webmention endpoint discovery.
+
+00:06:25.280 --> 00:06:27.880
+He sends one API request to Telegraph,
+
+00:06:27.880 --> 00:06:31.120
+effectively saying, please send a Webmention for me.
+
+00:06:31.120 --> 00:06:36.640
+Asynchronously, telegraph.io is going to
+
+00:06:36.640 --> 00:06:38.718
+retrieve Alice's post,
+
+00:06:38.718 --> 00:06:41.320
+do Webmention endpoint discovery,
+
+00:06:41.320 --> 00:06:45.400
+and send the Webmention on Bob's behalf.
+
+00:06:45.400 --> 00:06:48.280
+Except this time he's sending it to webmention.io.
+
+00:06:48.280 --> 00:06:53.080
+Now, at some arbitrary point in the future,
+
+00:06:53.080 --> 00:06:55.800
+Alice can ask webmention.io,
+
+00:06:55.800 --> 00:06:57.720
+"Hey, do I have any new Webmentions?"
+
+00:06:57.720 --> 00:07:00.480
+And if she does, she may choose
+
+00:07:00.480 --> 00:07:04.160
+to update her content and publish.
+
+00:07:04.160 --> 00:07:07.240
+Okay, so let's code this up.
+
+00:07:07.240 --> 00:07:09.120
+Now, I'm recording this talk
+
+00:07:09.120 --> 00:07:10.960
+about a month ahead of time
+
+00:07:10.960 --> 00:07:12.520
+and I haven't been able to put together
+
+00:07:12.520 --> 00:07:13.920
+a little demo project.
+
+00:07:13.920 --> 00:07:16.600
+Hopefully, I can hack something together
+
+00:07:16.600 --> 00:07:18.920
+before this video streams.
+
+00:07:18.920 --> 00:07:20.920
+But in the meantime,
+
+00:07:20.920 --> 00:07:22.960
+I'd like to imagine a little test site.
+
+00:07:22.960 --> 00:07:25.218
+It has a single page,
+
+00:07:25.218 --> 00:07:28.880
+maybe we'll call it index.org,
+
+00:07:28.880 --> 00:07:30.520
+and we're going to publish it.
+
+00:07:30.520 --> 00:07:32.600
+We're going to export it to
+
+00:07:32.600 --> 00:07:35.840
+a subdirectory of our project directory,
+
+00:07:35.840 --> 00:07:39.080
+simply called www.
+
+00:07:39.080 --> 00:07:44.800
+So, the entry point to the Org export system
+
+00:07:44.800 --> 00:07:46.640
+is the function org-publish,
+
+00:07:46.640 --> 00:07:49.960
+whose docstring helpfully says,
+
+00:07:49.960 --> 00:07:52.240
+it publishes all projects.
+
+00:07:52.240 --> 00:07:56.760
+The set of all projects is defined by
+
+00:07:56.760 --> 00:07:59.520
+the variable `org-publish-project-alist`,
+
+00:07:59.520 --> 00:08:02.320
+which is a very flexible association list
+
+00:08:02.320 --> 00:08:03.868
+that lets you define
+
+00:08:03.868 --> 00:08:05.520
+what files are in your project,
+
+00:08:05.520 --> 00:08:07.000
+how you wish to export them,
+
+00:08:07.000 --> 00:08:10.320
+where they're going to go, etc, etc, etc.
+
+00:08:10.320 --> 00:08:13.840
+So great. This is actually pretty straightforward.
+
+00:08:13.840 --> 00:08:15.880
+We just give ourselves a little Elisp file
+
+00:08:15.880 --> 00:08:17.040
+and a single function.
+
+00:08:17.040 --> 00:08:18.640
+I'll call it publish,
+
+00:08:18.640 --> 00:08:22.360
+and all it will do is define
+
+00:08:22.360 --> 00:08:25.000
+`org-publish-project-alist`
+
+00:08:25.000 --> 00:08:26.840
+and invoke `org-publish-all`.
+
+00:08:26.840 --> 00:08:31.880
+At that point, exporting is a one-liner.
+
+00:08:31.880 --> 00:08:35.560
+We just invoke Emacs, load up our site.el file,
+
+00:08:35.560 --> 00:08:37.280
+and invoke the publish function.
+
+00:08:37.280 --> 00:08:43.668
+And if we want to publish to the live server,
+
+00:08:43.668 --> 00:08:45.520
+that's just another one-liner of ours.
+
+00:08:45.520 --> 00:08:48.080
+So, that's the publication framework.
+
+00:08:48.080 --> 00:08:51.280
+Now, let's take a look at sending Webmentions.
+
+00:08:51.280 --> 00:08:54.400
+The idea is that we're going to
+
+00:08:54.400 --> 00:08:57.240
+get our fingers into the publication process.
+
+00:08:57.240 --> 00:09:01.000
+Note when we see a Webmention in
+
+00:09:01.000 --> 00:09:04.000
+the process of exporting our Orgdown,
+
+00:09:04.000 --> 00:09:07.840
+and write it out to disk for sending later on.
+
+00:09:07.840 --> 00:09:11.520
+Now, I didn't want to send a Webmention
+
+00:09:11.520 --> 00:09:13.040
+for every single link in the post.
+
+00:09:13.040 --> 00:09:14.960
+I wanted this to be an intentional choice.
+
+00:09:14.960 --> 00:09:16.960
+And it turns out there are
+
+00:09:16.960 --> 00:09:19.120
+different sorts of Webmentions
+
+00:09:19.120 --> 00:09:20.160
+you can make on a page.
+
+00:09:20.160 --> 00:09:22.520
+For instance, if you add
+
+00:09:22.520 --> 00:09:26.800
+the CSS class u-in-reply-to to your link,
+
+00:09:26.800 --> 00:09:28.635
+the recipient will
+
+00:09:28.635 --> 00:09:30.920
+interpret this Webmention as a reply.
+
+00:09:30.920 --> 00:09:33.440
+There are similar CSS classes
+
+00:09:33.440 --> 00:09:37.240
+for likes, reposts, and generalized mentions.
+
+00:09:37.240 --> 00:09:42.800
+When the recipient gets your Webmention,
+
+00:09:42.800 --> 00:09:45.640
+if they want to know who's talking to them,
+
+00:09:45.640 --> 00:09:47.960
+they need to parse your page
+
+00:09:47.960 --> 00:09:51.800
+and look for DOM elements with certain CSS classes
+
+00:09:51.800 --> 00:09:54.000
+defined by the protocol as well.
+
+00:09:54.000 --> 00:09:57.520
+I'm a visual thinker,
+
+00:09:57.520 --> 00:10:00.680
+so I kind of drew out the process of publication,
+
+00:10:00.680 --> 00:10:03.320
+and exactly where we're going to
+
+00:10:03.320 --> 00:10:05.160
+get our fingers into this.
+
+00:10:05.160 --> 00:10:07.320
+So, this is me invoking make,
+
+00:10:07.320 --> 00:10:09.800
+which of course fires up Emacs.
+
+00:10:09.800 --> 00:10:14.440
+Just as before, my publish function will define
+
+00:10:14.440 --> 00:10:17.920
+`org-publish-project-alist` with one difference.
+
+00:10:17.920 --> 00:10:21.040
+There is an attribute,
+
+00:10:21.040 --> 00:10:23.520
+a property in the list called `publishing-function`.
+
+00:10:23.520 --> 00:10:26.280
+We're going to need to customize that.
+
+00:10:26.280 --> 00:10:28.960
+As usual, we then call…,
+
+00:10:28.960 --> 00:10:31.960
+we kick off the process by calling `org-publish-all`.
+
+00:10:31.960 --> 00:10:36.468
+org-publish-all will invoke
+
+00:10:36.468 --> 00:10:37.320
+your publishing function
+
+00:10:37.320 --> 00:10:40.560
+for each page, and it will hand to
+
+00:10:40.560 --> 00:10:42.520
+your publishing function for each page.
+
+00:10:42.520 --> 00:10:45.080
+The name of the file you're publishing,
+
+00:10:45.080 --> 00:10:50.680
+where it's going, and a parameter entitled plist.
+
+00:10:50.680 --> 00:10:53.200
+This is not super well documented.
+
+00:10:53.200 --> 00:10:55.280
+There are points in the docs
+
+00:10:55.280 --> 00:10:57.440
+that refer to this as a communication channel.
+
+00:10:57.440 --> 00:11:01.800
+What I discovered by simply reading the code was that
+
+00:11:01.800 --> 00:11:04.560
+it's a property list that is initialized
+
+00:11:04.560 --> 00:11:09.680
+for each invocation of your publication function.
+
+00:11:09.680 --> 00:11:13.560
+The initial properties are
+
+00:11:13.560 --> 00:11:16.200
+inherited from your project,
+
+00:11:16.200 --> 00:11:20.801
+but you are free to add properties as you go
+
+00:11:20.801 --> 00:11:23.880
+to communicate between different portions
+
+00:11:23.880 --> 00:11:25.520
+of the publication process.
+
+00:11:25.520 --> 00:11:30.400
+My publication function really does one thing,
+
+00:11:30.400 --> 00:11:34.080
+and that's simply swap out the HTML template
+
+00:11:34.080 --> 00:11:36.840
+that's passed to `org-publish-to`.
+
+00:11:36.840 --> 00:11:43.696
+Now, in order to take note of
+
+00:11:43.696 --> 00:11:45.680
+each Webmention that I send,
+
+00:11:45.680 --> 00:11:47.585
+I took advantage of another
+
+00:11:47.585 --> 00:11:49.880
+Org mode extension point
+
+00:11:49.880 --> 00:11:52.720
+called defining new link types.
+
+00:11:52.720 --> 00:11:54.851
+Here you can see
+
+00:11:54.851 --> 00:11:58.560
+I've created a new link type called reply.
+
+00:11:58.560 --> 00:12:01.960
+One of the attributes that you can attach to this
+
+00:12:01.960 --> 00:12:06.160
+is the function that is used to export your link.
+
+00:12:06.160 --> 00:12:08.562
+I've elided the code for
+
+00:12:08.562 --> 00:12:10.720
+mentions, likes, and reposts.
+
+00:12:10.720 --> 00:12:13.520
+If you look at my export function,
+
+00:12:13.520 --> 00:12:16.280
+you can see that it ultimately yields
+
+00:12:16.280 --> 00:12:19.440
+the appropriate HTML for this link.
+
+00:12:19.440 --> 00:12:22.320
+Before that, it calls a little helper function
+
+00:12:22.320 --> 00:12:24.518
+that will pull out the actual
+
+00:12:24.518 --> 00:12:26.160
+target URL of the link
+
+00:12:26.160 --> 00:12:28.680
+and shove it into this communication channel
+
+00:12:28.680 --> 00:12:31.920
+under the property name `sp1ff/mentions`.
+
+00:12:31.920 --> 00:12:37.360
+So, `org-publish-to` is really the workhorse
+
+00:12:37.360 --> 00:12:40.240
+of the publication process.
+
+00:12:40.240 --> 00:12:42.120
+The first thing it's going to do is
+
+00:12:42.120 --> 00:12:47.400
+transcode from the parsed Orgdown,
+
+00:12:47.400 --> 00:12:50.320
+which is an intermediate representation
+
+00:12:50.320 --> 00:12:53.200
+known as Org elements, to HTML.
+
+00:12:53.200 --> 00:12:57.680
+In particular, for every one of my new links
+
+00:12:57.680 --> 00:13:00.440
+that I'm using to mark Webmentions,
+
+00:13:00.440 --> 00:13:04.040
+it's going to invoke my little export function.
+
+00:13:04.040 --> 00:13:06.600
+And so as we work our way through the post,
+
+00:13:06.600 --> 00:13:09.040
+I'm going to accumulate all the Webmentions
+
+00:13:09.040 --> 00:13:10.920
+that I've made in the property list.
+
+00:13:10.920 --> 00:13:14.360
+The second step is to actually render
+
+00:13:14.360 --> 00:13:16.560
+the final HTML document,
+
+00:13:16.560 --> 00:13:18.800
+and that's where my specialized template comes in.
+
+00:13:18.800 --> 00:13:21.480
+All I do there is, use it to get
+
+00:13:21.480 --> 00:13:24.920
+my authorship information into the page.
+
+00:13:24.920 --> 00:13:29.000
+And then the last step is called finalization.
+
+00:13:29.000 --> 00:13:32.320
+At this point, we have the rendered HTML document,
+
+00:13:32.320 --> 00:13:35.720
+and Org mode gives you an extension point here,
+
+00:13:35.720 --> 00:13:38.080
+where you can do arbitrary post-processing
+
+00:13:38.080 --> 00:13:39.200
+on that document.
+
+00:13:39.200 --> 00:13:42.160
+I arguably abuse it to retrieve
+
+00:13:42.160 --> 00:13:44.440
+all the Webmentions I've made
+
+00:13:44.440 --> 00:13:46.280
+out of the communication channel
+
+00:13:46.280 --> 00:13:47.920
+and write them to disk.
+
+00:13:47.920 --> 00:13:54.840
+At this point, when we type make,
+
+00:13:54.840 --> 00:13:59.160
+we wind up with the rendered HTML
+
+00:13:59.160 --> 00:14:01.080
+for our Orgdown document,
+
+00:14:01.080 --> 00:14:03.880
+along with a little text file
+
+00:14:03.880 --> 00:14:06.040
+in which we've recorded all the Webmentions
+
+00:14:06.040 --> 00:14:07.349
+that need to be sent.
+
+00:14:07.349 --> 00:14:11.800
+The next step is to send said Webmentions.
+
+00:14:11.800 --> 00:14:15.560
+This is surprisingly easy in Emacs Lisp.
+
+00:14:15.560 --> 00:14:17.360
+This is my actual implementation.
+
+00:14:17.360 --> 00:14:22.360
+I use the request.el package to talk to Telegraph.
+
+00:14:22.360 --> 00:14:26.920
+And at this point, we really don't need to
+
+00:14:26.920 --> 00:14:30.640
+add a lot to our little site Elisp file.
+
+00:14:30.640 --> 00:14:34.320
+I sketched out a `send-webmentions` implementation
+
+00:14:34.320 --> 00:14:36.160
+that just goes through in a loop
+
+00:14:36.160 --> 00:14:39.000
+and calls my send-webmention function.
+
+00:14:39.000 --> 00:14:42.640
+And now publication becomes a two-step process.
+
+00:14:42.640 --> 00:14:46.520
+First, the org-publish, then sending Webmentions.
+
+00:14:46.520 --> 00:14:51.418
+Okay, so I realize this has been
+
+00:14:51.418 --> 00:14:52.800
+a bit of a whirlwind.
+
+00:14:52.800 --> 00:14:55.240
+So, where are we now?
+
+00:14:55.240 --> 00:15:00.600
+We have a sample site that we can publish
+
+00:15:00.600 --> 00:15:02.400
+and have sent Webmentions.
+
+00:15:02.400 --> 00:15:05.480
+And we've done it with just Emacs, Org mode,
+
+00:15:05.480 --> 00:15:07.080
+a little Lisp, and a make file.
+
+00:15:07.080 --> 00:15:09.080
+If you'd like to see more,
+
+00:15:09.080 --> 00:15:11.680
+I've put my library up on GitHub.
+
+00:15:11.680 --> 00:15:13.754
+It has logic for both
+
+00:15:13.754 --> 00:15:15.560
+sending and receiving Webmentions
+
+00:15:15.560 --> 00:15:16.960
+as well as something
+
+00:15:16.960 --> 00:15:19.120
+that on the IndieWeb is called POSSE,
+
+00:15:19.120 --> 00:15:22.400
+which is an acronym standing for
+
+00:15:22.400 --> 00:15:25.400
+Publish (on your) Own Site, Syndicate Elsewhere.
+
+00:15:25.400 --> 00:15:27.818
+What that means is that
+
+00:15:27.818 --> 00:15:31.400
+you turn the publication step
+
+00:15:31.400 --> 00:15:35.400
+from merely publishing new content to your site
+
+00:15:35.400 --> 00:15:36.920
+to also replicating it to places
+
+00:15:36.920 --> 00:15:39.160
+like Twitter and Facebook and so forth.
+
+00:15:39.160 --> 00:15:44.120
+And also when people like, comment,
+
+00:15:44.120 --> 00:15:45.960
+and retweet your content,
+
+00:15:45.960 --> 00:15:47.680
+that gets fed back to your site,
+
+00:15:47.680 --> 00:15:51.400
+where you can display it as comments.
+
+00:15:51.400 --> 00:15:52.600
+In terms of the future,
+
+00:15:52.600 --> 00:15:54.520
+I feel like I'm at a decision point.
+
+00:15:54.520 --> 00:15:58.000
+Org mode is admirably flexible,
+
+00:15:58.000 --> 00:16:00.320
+and I'm confident that I can continue to
+
+00:16:00.320 --> 00:16:02.560
+add support for IndieWeb protocols.
+
+00:16:02.560 --> 00:16:05.440
+On the other hand, it is so flexible
+
+00:16:05.440 --> 00:16:07.880
+that the process of figuring out
+
+00:16:07.880 --> 00:16:10.680
+which extension points to use in any situation
+
+00:16:10.680 --> 00:16:12.000
+is very challenging.
+
+00:16:12.000 --> 00:16:14.800
+When I started down this path,
+
+00:16:14.800 --> 00:16:17.840
+my mindset was keep it simple
+
+00:16:17.840 --> 00:16:20.400
+and let's just see how far I could get with Org mode.
+
+00:16:20.400 --> 00:16:23.160
+And I feel like I might be bumping up
+
+00:16:23.160 --> 00:16:25.800
+against the limitations of that approach now.
+
+00:16:25.800 --> 00:16:34.920
+Thank you very much.